Vision
We are worldwide the number one contact for the ultra fast, correlatove laser engraving — The Pulse You Trust
Mission
Our mission is to make profit. If we don’t make profit we are out of business.
We care for our customers to create products with industrial lasers for a better and safer everyday life for the many people for the benefit of all of us.
We make life better here, we look out there and we look beyond.
Guiding Principles
Our guiding principles are:
1. People don't care how much you know until they first know how much you care.
2. You can have everything in life you want, if you will just help enough other people get what they want.
3. You were born to win, but to be a winner, you must plan to win, prepare to win, and expect to win.
4. Where you start is not as important as where you finish.
5. You will either look back in life and say, I wish I had, or, I'm glad I did.
6. You were designed for accomplishment, engineered for success, and endowed with the seeds of greatness.
7. Your attitude not your aptitude will determine your altitude.
8. Duty makes us do things well, but love makes us do them beautifully.
9. You don't have to be great to start, but you have to start to be great.
10. Selling is essentially a transfer of feelings.
11. Getting knocked down in life is a given . . . getting up and moving forward is a choice.
12. Every sale has 5 basic obstacles: need, money, hurry, desire, trust.
13. There is no elevator to success . . . you have to take the stairs.
14. There are no traffic jams on the extra mile.
...following Zig Ziglar
Driving Values
Our driving forces for sustainable growth.
Pioneers
Spirit of change for continuous development.
- we explore
- we movee
- we grow
Pro-activity and openness to change are the basis of our strength. We explore development potential and take courageous decisions to create business opportunities in our selected markets: through new ideas, successful technologies and profitable growth.
Our focus: is the combination of economic success with the best laser solutions for today and tomorrow.
Professionals
Professional excellence for lasting success.
- we learne
- we performe
- we succeed
Continuous learning, high performance and personal commitment are the sources for our professional excellence. We strive to achieve excellence in expertise, processes and leadership. We concentrate on our goals and find synergies to be amongst the front-runners of the market.
Our aim: is to foster professional development for long-term profitability.
Partners
Responsible relationships for mutual benefit.
- we respecte
- we connecte
- we care
Fairness, responsibility and respect are the core of our relationships with all our stakeholders: customers, employees, stockholders, and society in general. We seek lasting relationships and gain trust through open communication, reliability and successful intercultural cooperation.
Our aim: is to create an environment of mutual benefit through social and economic partnerships respecting the ecological issues of our times.